Aheers Supports Youth at the Sports Against Crime Tournament
Aheers Supermarket was proud to sponsor red netball and black soccer kits for the Sports Against Crime Tournament, which took place on 7 May 2026 in Ntembisweni. It was a day that brought together young people, community leaders and local organisations for something simple but powerful: using sport to guide youth towards a better path.
The event was hosted by the Ematimatolo wing of the South African Police Service in partnership with the Greytown branch of the Department of Social Development. Together, they created a space where young people could come together, compete, and feel part of something positive.
More than just a game
While the day was filled with excitement on the field, the purpose behind it runs much deeper. The Sports Against Crime programme focuses on addressing some of the real challenges facing our communities, including substance abuse, gangsterism, gender-based violence and femicide, and youth involvement in crime.
Instead of only reacting to these issues, the programme takes a proactive approach. It encourages young people to get involved in structured, positive activities that build confidence and keep them engaged in healthy environments.
Why sport matters
Sport has a unique way of connecting people. It creates discipline through regular practice, teaches teamwork by working towards a shared goal, and builds resilience when things do not go your way.
For many young people, having access to these kinds of opportunities can make a real difference. It gives them something to look forward to, something to work towards, and a sense of belonging.
Aheers' role in supporting the community
At Aheers, we believe that being part of the community means showing up and supporting initiatives that matter. Sponsoring soccer and netball kits for the teams was a simple way for us to contribute to something bigger than ourselves.
We understand that businesses have a role to play, not just in providing products and services, but in helping to create environments where people can thrive.
Stronger together
Events like the Sports Against Crime Tournament are a reminder that real change happens when different parts of the community work together. Law enforcement, government departments, local businesses and community members all play a role in shaping a safer and more supportive environment for young people.
Looking ahead
Aheers Supermarket remains committed to supporting initiatives that uplift and empower the community. We are proud to have been part of this event and look forward to continuing our involvement in programmes that make a positive impact.